KFC vs. AI

The Ultimate Taste Test.
KFC’s 88-year old, hand-made Original Recipe against the best that AI has to offer.
Made from the internet’s best fried chicken recipes.

ADCC Gold 2025: Direct (Out of Home)
ADCC Silver 2025: Innovation (AI)
ADCC Silver 2025: Integrated Campaign
ADCC Silver 2025: PR (Stunt/Event)
ADCC Bronze 2025: Innovation (Technology)
ADCC Shortlist 2025: Digital Creative Data / Technology / Experiential
CMA Bronze 2025: Engagement